Solution for: Ads displaying on my site are not relevant

Question:

I have Adsense ads on my site, but the ads are not relevant to the content of my site. I see irrelevant ads all the time.

Solution:

In order to display relevant (to content) ads you will need to do Section Targeting.

According to Google, we can use these commands to make ads on our site more relevant.

The following code:

<!-- google_ad_section_start(weight=ignore) -->

<!-- google_ad_section_end(weight=ignore) -->

Is used to tell Adsense bot which content you don’t want it to crawl. For example: if you want the following lines:

Line 1

Line 2

Not to be crawled by Adsense bot then you will place this code like this

<!-- google_ad_section_start(weight=ignore) -->

Line 1

Line 2

<!-- google_ad_section_end(weight=ignore) -->

Now ads related to the above two lines will not be shown on your site. This code will help in reducing irrelevant ads.

On the other hand, if you want to show ads which are related to these lines:

Line 4

Line 5

Then you will place the code like this

<!-- google_ad_section_start -->

Line 4

Line 5

<!-- google_ad_section_end -->

Section targeting helps but it is not a solution for all people. You need to manually add this code in your site’s source code so this technique has its limits.

If your site is using some CMS like WordPress, then you can add section targeting code in the theme files. Stop Adsense Bot from crawling code in header, sidebar etc and make it crawl the content inside the Post.